Thrubits

Case study: kooki's kookies

Fresh-baked cookie brand with full online ordering — categories, sold-out states, offers and soft-serve add-ons, pickup or delivery.

The client

kooki's kookies is a Lebanese fresh-baked cookie brand. Small food brands in Lebanon usually take orders through Instagram and WhatsApp — which works until the messages pile up and orders get lost between chats.

What they needed

  • A place where customers can see everything on offer and order without a long back-and-forth.
  • A way to mark items sold out the moment a batch is gone, so nobody orders what is not there.
  • Offers and add-ons (like soft-serve) that customers can pick themselves.
  • Pickup or delivery, chosen by the customer at checkout.
  • No commission on every order, unlike the delivery apps.

What we built

A branded online ordering site with clear categories, live sold-out states, offers and add-ons, and a checkout that asks only what the shop needs: name, phone, pickup or delivery, and the address. The menu is managed from a simple admin, so the team changes prices, photos and stock themselves.

It runs on Restbits, our ordering platform, so the shop keeps every order and every customer contact — there is no marketplace in the middle taking a cut.

How customers use it

  1. They tap the link from Instagram, WhatsApp or a QR code.
  2. They browse, add cookies and extras, and choose pickup or delivery.
  3. The order arrives complete — no screenshots, no "what flavours do you have?"

Why this works for small food brands in Lebanon

Social media brings people in; an ordering page closes the sale. Keeping both — Instagram for discovery and your own link for orders — is usually the cheapest way to grow without giving a share of every order to an app. Read more in our guide to online ordering without delivery-app commissions.

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